Minggu, 04 September 2011

silabus ekonomi industri 1

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SILABUS MATA EKONOMI INDUSTRI I

Kode                          : EKP 207
Mata Kuliah             : Ekonomi Industri I
SKS                            : 3
Dosen                         : 1. Prof. Dr. FX. Sugiyanto
                                      2. Drs. Maruto Umar Basuki, M.Si
                                      3. Alfa Farah, SE, M.Sc

1.      STRUKTUR DAN HUBUNGAN MATA KULIAH



INDUSTRIAL ECONOMICS I
Week
Contents
Reference 
Notes
1
I.                    INTRODUCTION



1.1.
Microeconomics – Industrial Economics
Lipczynski, Ch 1


1.2.
The S-C-P Model
Martin, Ch. 1,
Task:

1.3.
The Chicago School of Thought
Richard, Ch. 1
Heather, Ch. 2
Discussion Questions: 1 -10 (Lipc. Ch.1; (group)

1.4
Strategic Management
Perloff. Ch.1





2
II.                  MICROECONOMIC FOUNDATIONS

Task:

2.1
Demand, Revenue, Elasticity and Profit Maximization 
Lipczynski, Ch 2
Discussion Questions: 1 -8 (Lipc. Ch.2; (group)

2.2
Production and Cost







3
3.1
Theory Perfect Competition and Monopoly
Lipczynski, Ch 2
Task:

3.2
Efficiency and Welfare of PC

Discussion Questions: 9 -14 (Lipc. Ch.2; (group)

3.3
Theory of Monopolistic Competition








III.                THEORY OF THE FIRM


4
4.1
The Neoclassic theory of the Firm
Lipczynski, Ch 3
Kouts (1989) 


4.2
Critique of The Neoclassic Theory of The Firm

Task:

4.3
The Separation of Ownership from control: Managerial Theory

Discussion Questions: 1 -7 (Lipc. Ch.3; (group)





5
5.1
The Coasian  Firm and Transaction Cost  approach
Lipczynski, Ch 3
Kouts (1989) 
Discussion Questions: 8 -12 (Lipc. Ch.3; (group)

5.2
Strategic and Knowledge based Theories








IV.                FIRM EFFICIENCY AND LONG-RUN COST


6
6.1
Firm efficiency and Profitability
  1. Productive Efficiency
  2. Allocative efficiency
  3. The role of profit
  4. Monopoly power
Heather . Ch. 1
Perloff. Ch.2
 Case Study
Task: assignment Heather Ch: 1,5

6.2
Understanding Long-run Cost
  1. Economies of scale
  2. Long-run cost
  3. Multiple Product and Economies of scope
Heather . Ch. 4, 5
Perloff Ch.2
Case Study: exercise

V.                  Dominant Firm and Entry Barrier


7
7.1
Behavior of Dominant Firm
Martin. Ch.4
Case: UU No 5 th. 1999

7.2
Creating and Maintenance Monopoly
Perloff. Ch.4


7.3
Entry Barrier
Richard Ch. 6
Task: assignment  Box 8.2 (Lipc. Ch 8)

7.4
Contestable Market
Lipczynski, Ch 8


7.5
Law and Economic Monopolization








MIDTERM TEST



VI.                Concentration and Profitability


8
8.1
Meaning and Measuring Market Concentration
Heather Ch.3
Presentation: Box 8.1 (lips. Ch.8)

8.2
Problem with  measurement
Martin Ch.7,8



Interpretation of CR
Lipczynski, Ch 6
Case and Paper (data have been prepared)

8.3
The Link between Concentration and Profitability








VII.              Merger Behavior


9
9.1
Types of Merger
Martin Ch.9, 10
Paper Presentation

9.2
Horizontal Merger
Heather Ch. 6,7


9.3
Vertical Merger
Richard Ch. 9
Case: UU No 5 th. 1999

9.4
Conglomerate  Merger
Lipczynski, Ch 15


VIII.            Sales Efforts 


10
10.1
Sales revenue Maximization 
Heather Ch.11
Case

10.2
Sales effort and Product Differentiation
Martin Ch.11,


10.3
Sales and Distribution Channels
Lipczynski, Ch 12,13
Class Discussion

10.4
Advertising
Martin Ch. 11
Heather Ch. 12


IX.                Research and Development


11
11.1
Structure, Conduct and Technological Performance
Martin Ch.12
Task: Case and paper (data have been prepared)

11.2
Empirical Case
Lipczynski, Ch 14


X.                  Pricing Policy


12
12.1
Cost Plus Pricing
Martin Ch. 16
Case study

12.2
Price Discriminitaion

Task: market identification (from newspaper and other sources) 

12.3
Transfer Pricing



XI.                Anti Trust Law Policy


13
13.1
The Goals of Anti Trust Law
Martin Ch.3
Perloff Ch. 19
Case and Paper

13.2
Overview of Some Anti Trust Policy



13.3
Indonesia’s Anti Trust Law
UU No 5 th. 1999


XII.              Research Presentation


14
Case Lecturer



FINAL TEST




  1. REFERENCES

  1. Lipczynski, John, John Wilson and John Goddard, 2005., Industrial Organization: Competition, Strategy and Policy, FT Prentice Hall
  2. Martin, Stephen, 1994. Industrial Economics:   Analysis and Public Policy 2nd ed, Macmillan Publishing Co.
  3. Heather, Ken, 2002,. The Economics of Industries and Firms, Person Education
  4. Richard Stead, Peter Curwen and Kevin Lawler,. 1996., Industrial Economics Theory, Application and Policy,  McGraw-Hill  Co
  5. Dennis W. Carlton and Jeffry M. Perloff, 2000.,Modern Industrial Organization, 3rd ed. Library Congress Cataloging

  1. METODE PEMBELAJARAN

a.       Pengajaran dan diskusi (teaching and discussion )
b.       Pembelajaran Kasus (Case Based Learning)

  1. EVALUASI DAN PENILAIAN
    • Ujian Tengah Semester (30 %)
    • Ujian Akhir Semester (40 %)
    • Tugas/ Latihan / Asistensi (30 %)


CONTACT:
E-mail : koh_giek@yahoo.com atau fx.sugiyanto09@gmail.com

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